we interview dr crispin butteriss from bang the table in australia, a community engagement company who published 100 ideas to help engage your online community. we explore how releasing a free book has created a global pr buzz and talk about best practice for online community engagement.
visit www.bangthetable.com for more information on their work, and to grab yourself a free copy of their book.
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on today's episode of the digital marketing podcast, we are joined by optimizely's chief product officer rupali jain, to discuss how we should be approaching cro, experimentation and what's really important.