daniel and ciaran kick off a new ongoing 101 learning series with a 101 introduction to website analytics. learn how best to utilize your analytics package to advance your online marketing. covering:- page tagging/ log files, keyword reports, bounce rates, time on site, advanced segments, event tracking, home page corporate warfare tactics, benchmarking, intelligence, in page analytics, google conversion university, web analytics 2.0s, and goals.
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in this episode ciaran and daniel rowles dive deep into the most exciting new tools from ai-powered social media automation to seo optimisation and content enhancement tools.
evaluate the capabilities of chatgpt, deepseek, and google’s gemini - expert takes on where these tools excel, where they stumble, and how you can leverage them in your digital marketing strategy.