daniel and ciaran explore the recent announcement from google that they will be changing how their algorithm works from 2021. we’ve never seen them give this much detail this much in advance of an algorithm change, so we think this could have a big impact when it rolls out.
daniel explores what it is and what we now need to look at in order to ensure our websites continue to feature in google’s serps for 2021 and beyond.
learn how google announced this, what they have said about it, and how you can start to measure how your website sizes up to the new measurements google say they are going to be using in 2021. for some of you, this is going to require lots of developer input and time so it’s well worth understanding and getting to grips with while time is on your side.
useful links
google web vitals announcement
complete guide to squoosh- learn how to reduce image file sizes
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in this episode ciaran and daniel rowles dive deep into the most exciting new tools from ai-powered social media automation to seo optimisation and content enhancement tools.
evaluate the capabilities of chatgpt, deepseek, and google’s gemini - expert takes on where these tools excel, where they stumble, and how you can leverage them in your digital marketing strategy.