anne godfrey, chief executive of the chartered institute of marketing talks to ciaran about the research the cim released last month at the cim bloomberg digital summit. the research looked at the gap between what consumers feel is acceptable in social medias vs what marketers feel is acceptable, unveiling some interesting gaps. anne introduces the cim’s keep social honest campaign as well as the cim’s new website which provides further insights and an opportunity to benchmark how well your social media efforts match recommended best practice.
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it’s hard to know where to start with running highly effective social media influencer marketing. everyone talks about it, but few have successfully nailed it repeatedly and reaped the rewards
in this episode ciaran and daniel rowles dive deep into the most exciting new tools from ai-powered social media automation to seo optimisation and content enhancement tools.
evaluate the capabilities of chatgpt, deepseek, and google’s gemini - expert takes on where these tools excel, where they stumble, and how you can leverage them in your digital marketing strategy.